Good to Great and the Social Sectors: A Monograph to Accompany Good to Great
by Jim Collins
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Book Summary Information
Author: Jim CollinsEdition: Paperback
Audio: English (Unknown); English (Original Language); English (Published)
Published: 2005-11-30
ISBN: 0977326403
Number of pages: 42
Publisher: HarperCollins
Product features:
- ISBN13: 9780977326402
- Condition: New
- Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!
Book Reviews of Good to Great and the Social Sectors: A Monograph to Accompany Good to Great
Book Review: Excellent companion addressing not-for-profits' unique needs
Summary: 5 Stars
Jim Collins is the author of "Good to Great," an influential business and leadership book. In the time since the publication of the book, Collins realized that there exist points of disconnect within the book for leaders of not-for-profit agencies (e.g. churches, local charitable organizations, groups that exist for specific causes like disease eradication or the advancement of art). In an effort to apply the concepts of "Good to Great" to the unique needs of social service organizations, this monograph was produced.
This monograph can best be thought of as an appendix or additional chapter for "Good to Great." Indeed, the reader will be lost unless first reading the work upon which this monograph is based. In it, five points/modifications/explanations are provided that address what Collins perceives to be the five biggest "trouble areas" when applying "Good to Great" to not-for-profit agencies.
First, not-for-profits struggle with the definition of "great." In the definition supplied by Collins in "Good to Great," "great" is partly defined in terms of profit margin. Since not-for-profit agencies, by definition, do not seek profits, a modification must be made. Collins suggests using anecdotal evidence and rubrics instead of budgetary numbers to determine if the organization's goals are being met.
Second, power and authority in social sector organizations are not centralized, but contain nearly limitless checks ("a thousand points of no"). Collins advocates a leadership style that emphasizes the good of the organizations. If the organizational leader can effectively communicate (legitimately, not falsely) that his main concern is the health of the organization and realization of the cause, he buys himself a lot of leeway in decision making.
Third, volunteer-based organizations feel great pressure to simply put warm bodies in positions of authority instead of selectively choosing only the best candidates. Collins argues that the pressures of a volunteer-based culture should only make the leader more determined to practice selectivity. Setting high standards, focusing on creating "pockets of excellence" within organizations, and emphasizing the moral importance of the organization can help to attract high-quality employees and volunteers.
Fourth, the concept of profit margin creeps in again. It is important to recognize that organizations--business as well as social-sector--need money to operate. Even though not-for-profit agencies are not about the money, their "hedgehog concept" should certainly include consideration of their economic engine. That is, their social cause should take into consideration the question, "will people actually buy into our cause and support it with donations of volunteer hours, monetary donations, and in-kind support?"
Finally, the organization must not neglect promoting itself as a "brand." Although the natural inclination of social sector institutions is to keep the focus on the cause, they must also make sure people understand that the organization is meeting the cause effectively...indeed, they are "the best" at what they do. A reputation for excellence tends to attract loyalty and donations. Consider Harvard University, which attracts millions of dollars it doesn't necessarily need because people believe that a Harvard education is "the best" in the world.
In all, as a pastor in a not-for-profit church, this book addressed all the concerns I had in applying Collins' "Good to Great" concepts in my situation. Truth be told, it even addressed problems I had not yet identified. I highly recommend this brief monograph to compliment "Good to Great."
More Good to Great and the Social Sectors: A Monograph to Accompany Good to Great reviews:
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Summary of Good to Great and the Social Sectors: A Monograph to Accompany Good to Great
Jim Collins Answers the Social Sector with a Monograph to Accompany Good to Great. 30-50% of those who bought Good to Great work in the Social Sector.- This monograph is a response to questions raised by readers in the social sector. It is not a new book.
- Jim Collins wants to avoid any confusion about the monograph being a book by limiting its distribution to online retailers.
- Based on interviews and workshops with over 100 social sector leaders.
- The difference between successful organizations is not between the business and the social sector, the difference is between good organizations and great ones.
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