Inside Steve's Brain
by Leander Kahney
|
List Price: Our Price: $7.77 You Save: $16.18 (68%) Availability: Usually ships in 1-2 business days Buy Used: from $3.64 (click here) Category: Book See more book details and other editions |
|---|
Book Reviews of Inside Steve's Brain
Book Review: My opinion
Summary: 3 Stars
Hi,
I found this book by mistake. In that moment I was a brand manager in México for a French organization. I never imaging that this book was so interesting because let you improve your capabilities as a brandmanager.
Before this book, I thought that the loyalty to the MAC rpoducts was only Marketing. After read this book, I understand the complex strategy and effort of Steve and his team.
This guy is not Henry Ford. But in my opinion, the author let you see his strenghs, its weaknesses between differents situations and the kind of decisions and ...maybe this guy is so close to create that kind of change that ford did last century.
Enjoy it!!
Valenzo
Book Review: Very biased
Summary: 2 Stars
This book is very sympathic towards Steve Jobs and Apple. It is very difficult to get any objective facts from it. The lessons that are summed up on the end of the chapters are a good laugh sometimes but almost never contain any solid advise. Simple advise like 'Never compromise' or 'fire all dumb people' is not really the business advise I expected.
But if you do your best to filter out all this 'Steve is a god' stuff you will get an overview of how Steve tends to work. I think there is a lot of information in the book but it is extremely difficult to read between the lines and pick out the lessons that are valuable.
For me this book was disappointing.
Book Review: Interesting Read
Summary: 4 Stars
Some really interesting observations and stories... as someone who is NOT obsessed with Mac, I think I wasn't as engaged as someone who perhaps is a fanatic. I like the idea of creating chapter takeaways, though I didn't find the takeaways from the book that useful as Job's processes seem very unique to his business.Book Review: Good but not perfect
Summary: 4 Stars
This book about Steve Jobs is a good indicator of character, however at some points, the author may cause the reader to become tired and discouraged,
but for a smart person, there are still points to learn.
Change your point of view and you shall benefit from the book.
Book Review: Great book
Summary: 4 Stars
This a great book. I had not read a book in a long time and this was a great way to start. It bounces around Jobs life a lot but it's because it showing examples of the same thing. Readers in management positions can get a great deal of knowledge from this book.