Philip Kotler Books


Principles of MarketingPrinciples of Marketing
Best Price: $8.05
Marketg Managmt& Marketg Plan Hb& Planpro6.0Marketg Managmt& Marketg Plan Hb& Planpro6.0
Best Price: $186.67
Marketing: An Introduction and MyMarketingLab Package Value Package (includes Interpretive Simulations Access  Group A)Marketing: An Introduction and MyMarketingLab Package Value Package (includes Interpretive Simulations Access Group A)
Best Price: $170.98
Marketing Professional ServicesMarketing Professional Services
Best Price: $13.74
Any professional services organisation must be capable of rapidly evolving its services to fit...
Marketing: An IntroductionMarketing: An Introduction
Best Price: $178.12
This Kotler classic helps readers master the basic principles and practices of modern marketing...


Framework for Marketing Management: Integrated PharmaSim Simulation Experience (4th Edition)Framework for Marketing Management: Integrated PharmaSim Simulation Experience (4th Edition)
Best Price: $67.84
This particular edition, with the integrated PharmaSim, should come in plastic wrap because of...
Principles of MarketingPrinciples of Marketing
Best Price: $27.00
Widely hailed for its practical and enjoyable style, this comprehensive introduction to modern...
Marketing: An Introduction (with MyMarketingLab & Pearson eText Student Access Code Card) (10th Edition)Marketing: An Introduction (with MyMarketingLab & Pearson eText Student Access Code Card) (10th Edition)
Best Price: $178.35
Marketing Asian Places: Attracting Investment, Industry and Tourism to Cities, States and NationsMarketing Asian Places: Attracting Investment, Industry and Tourism to Cities, States and Nations
Best Price: $43.99
Marketing Asian Places: Attracting Investment, Industry and Tourism to Cities, States and...
Ten Deadly Marketing Sins: Signs and SolutionsTen Deadly Marketing Sins: Signs and Solutions
Best Price: $3.70
Escrito em 2004, "Os 10 Pecados Mortais do Marketing" traz as primeiras...


Chaotics: The Business of Managing and Marketing in the Age of TurbulenceChaotics: The Business of Managing and Marketing in the Age of Turbulence
Best Price: $3.09
We have entered into an entirely new era, an age of increasingly frequent and intense periods of...
El marketing se mueve / the Marketing Moves (Spanish Edition)El marketing se mueve / the Marketing Moves (Spanish Edition)Kotlers Marketing GuideKotlers Marketing GuideFramework for Marketing Management (Custom Edition Created Especially for Westwood College, Taken from the 2nd edition)Framework for Marketing Management (Custom Edition Created Especially for Westwood College, Taken from the 2nd edition)
Best Price: $43.99
Marketing ModelsMarketing Models
This work is designed to develop the quantitative foundations for marketing decisions in terms...

Marketing ModelsMarketing Models
This is a classic on the subject. Lilien is a widely known researcher in this area; Moorthy is a...
Marketing: An IntroductionMarketing: An IntroductionMarketing Management PackageMarketing Management Package
Best Price: $140.40
A Framework for Marketing Management 4eA Framework for Marketing Management 4e
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course....
DIRECCION DE MERCADOTECNIA ANALISIS PLANEACION Y CONTROLDIRECCION DE MERCADOTECNIA ANALISIS PLANEACION Y CONTROL

Supercharge Your Sales Force (HBR Article Collection)Supercharge Your Sales Force (HBR Article Collection)
Best Price: $17.95
Your sales force consumes a hefty share of your company's budget. If reps aren't selling...
B2B Brand ManagementB2B Brand Management
This is one of the first books to probe deeply into the art and science of branding industrial...
Framework for Marketing Management, A (5th Edition)Framework for Marketing Management, A (5th Edition)
Framework for Marketing Management is a concise adaptation of the gold standard marketing...
Framework for  Marketing Management, AFramework for Marketing Management, A
Best Price: $5.82
For courses in Marketing Management and Marketing Strategy appropriate for undergraduate and...
Principles of Marketing with CD (9th Edition)Principles of Marketing with CD (9th Edition)
Best Price: $19.16
This has to be the first book you read about marketing. A prolific chartered marketer and...

Framework for Marketing Management, A (2nd Edition)Framework for Marketing Management, A (2nd Edition)
Best Price: $4.00
The book arrived swiftly and in excellent condition. I did not know what to expect for the...
Marketing IntroductionMarketing Introduction
Armstrong and Kotler's all new study guide, better known as The Driver's Manual, is...
Marketing Management Value Package (includes Brand You)Marketing Management Value Package (includes Brand You)
Best Price: $70.00
Marketing PlacesMarketing Places
Best Price: $16.03
Having been associated with the field of economic development and the proposition of marketing...
Marketing: An Introduction 4th Ed.Marketing: An Introduction 4th Ed.

Lateral Marketing: New Techniques for Finding Breakthrough IdeasLateral Marketing: New Techniques for Finding Breakthrough Ideas
A revolutionary new system for generating the next big marketing ideas and opportunities...
Marketing ManagementMarketing ManagementNEW MyMarketingLab with Pearson eText -- Access Card -- for Marketing ManagementNEW MyMarketingLab with Pearson eText -- Access Card -- for Marketing Management
Best Price: $90.00
Marketing an Introduction with Keys to SuccessMarketing an Introduction with Keys to Success
Armstrong and Kotler's all new study guide, better known as The Driver's Manual, is...
Framework for Marketing Management Ipe with Advertising Adventure 03 CD-ROMFramework for Marketing Management Ipe with Advertising Adventure 03 CD-ROM

Direccion de Marketing-Pack-Marketing y BeneficiosDireccion de Marketing-Pack-Marketing y BeneficiosMarketing: An Introduction with CDROMMarketing: An Introduction with CDROMBuilding Global Biobrands: Taking Biotechnology to MarketBuilding Global Biobrands: Taking Biotechnology to Market
Best Price: $7.66
From medicine and defense to food and cosmetics, biotechnological breakthroughs are creating...
Standing Room Only: Strategies for Marketing the Performing ArtsStanding Room Only: Strategies for Marketing the Performing Arts
Best Price: $34.00
If you want to run an arts organization or run one now, or run part of one: have a long visit...
El Marketing de Servicios Profesionales (Spanish Edition)El Marketing de Servicios Profesionales (Spanish Edition)
Best Price: $107.84

Museum Strategy and Marketing: Designing Missions, Building Audiences, Generating Revenue and Resources (Jossey-Bass Nonprofit & Public Management Series)Museum Strategy and Marketing: Designing Missions, Building Audiences, Generating Revenue and Resources (Jossey-Bass Nonprofit & Public Management Series)
Museum Strategy and Marketing is the most comprehensive and level-headed presentation of its...
Marketing PlacesMarketing Places
Today's headlines report cities going bankrupt, states running large deficits, and nations...
Principles of Marketing and Careers in MarketingPrinciples of Marketing and Careers in MarketingMarketing: An Introduction (10th Edition)Marketing: An Introduction (10th Edition)
Best Price: $130.00
The book does not come with the My Marketing Lab Access Code. Although, this book was slightly...
Social Marketing: Improving the Quality of LifeSocial Marketing: Improving the Quality of Life
Best Price: $62.00
First, in the interest of full disclosure, let me say that I contributed a case study to this...

Principles of Marketing: WITH " Essential Guide to Marketing Planning " AND " Marketing PlanPro Premier "Principles of Marketing: WITH " Essential Guide to Marketing Planning " AND " Marketing PlanPro Premier "Ending the War Between Sales and Marketing (HBR OnPoint Enhanced Edition)Ending the War Between Sales and Marketing (HBR OnPoint Enhanced Edition)
Best Price: $6.50
Sales departments tend to believe that marketers are out of touch with what's really going...
A Framework for Marketing Management 4eA Framework for Marketing Management 4e
For the MBA Marketing Management course and/or undergraduate capstone marketing strategy course....
DIRECCION DE MERCADOTECNIA ANALISIS PLANEACION Y CONTROLDIRECCION DE MERCADOTECNIA ANALISIS PLANEACION Y CONTROLSupercharge Your Sales Force (HBR Article Collection)Supercharge Your Sales Force (HBR Article Collection)
Best Price: $17.95
Your sales force consumes a hefty share of your company's budget. If reps aren't selling...

B2B Brand ManagementB2B Brand Management
This is one of the first books to probe deeply into the art and science of branding industrial...
Framework for Marketing Management, A (5th Edition)Framework for Marketing Management, A (5th Edition)
Framework for Marketing Management is a concise adaptation of the gold standard marketing...
Framework for  Marketing Management, AFramework for Marketing Management, A
Best Price: $5.82
For courses in Marketing Management and Marketing Strategy appropriate for undergraduate and...
Principles of Marketing with CD (9th Edition)Principles of Marketing with CD (9th Edition)
Best Price: $19.16
This has to be the first book you read about marketing. A prolific chartered marketer and...
Framework for Marketing Management, A (2nd Edition)Framework for Marketing Management, A (2nd Edition)
Best Price: $4.00
The book arrived swiftly and in excellent condition. I did not know what to expect for the...

Marketing IntroductionMarketing Introduction
Armstrong and Kotler's all new study guide, better known as The Driver's Manual, is...
Marketing Management Value Package (includes Brand You)Marketing Management Value Package (includes Brand You)
Best Price: $70.00
Kotler on Marketing: How to Create, Win, and Dominate MarketsKotler on Marketing: How to Create, Win, and Dominate Markets
Best Price: $3.94
"Companies often fail to recognize that their marketplace changes every few...
Marketing Moves: A New Approach to Profits, Growth, and RenewalMarketing Moves: A New Approach to Profits, Growth, and Renewal
Best Price: $1.74
Clearly when one looks at the book authors, expectations get really high. What I find really...
LA CIENCIA DEL CAOS: EL MANAGEMENT Y EL MARKETING EN EL AREA DE LAS TURBULENCIASLA CIENCIA DEL CAOS: EL MANAGEMENT Y EL MARKETING EN EL AREA DE LAS TURBULENCIAS

ADIMINISTRACAO DE MARKETING - ANALISE , PLANEJAMENTO E CONTROLE VOL. 2ADIMINISTRACAO DE MARKETING - ANALISE , PLANEJAMENTO E CONTROLE VOL. 2Framework for Marketing Management, A: Instructors ManualFramework for Marketing Management, A: Instructors ManualMarketing: An Introduction [With Paperback Book]Marketing: An Introduction [With Paperback Book]
Best Price: $180.00
Principles of Marketing Value Package (includes OneKey Blackboard, Student Access Kit, Principles of Marketing)Principles of Marketing Value Package (includes OneKey Blackboard, Student Access Kit, Principles of Marketing)
Best Price: $205.33
I received this book and purchased it with "good" status. The first two chapters of...
Principles of Marketing (13th Edition)Principles of Marketing (13th Edition)
Best Price: $116.70
I ordered Principles of Marketing(13th Edition) from robinmatthews-101 on 11/04/09. Today is...

MyMarketingLab with Pearson eText -- Access Card -- for Principles of MarketingMyMarketingLab with Pearson eText -- Access Card -- for Principles of Marketing
Best Price: $64.00
See the hands in the air, hear the roar of discussion--be a Rock Star in the classroom....
Company Cases for Marketing: An IntroductionCompany Cases for Marketing: An Introduction
Best Price: $31.33
High VisibilityHigh Visibility
Best Price: $43.88
Marketing Management: Millennium Edition (10th Edition)Marketing Management: Millennium Edition (10th Edition)
Best Price: $2.00
If you're a student, or even an interested in the marketing area, I think you should buy...
Marketing Management (12th Edition)Marketing Management (12th Edition)
Best Price: $29.84
When I did my undergraduate studies in the 1980's I remember my professor explaining that...

El Marketing De Las Naciones/ the Marketing of Nations: Una Aproximacion Estrategica a La Creacion De La Riqueza Nacional/ a Strategic Approach to ... / State and Society) (Spanish Edition)El Marketing De Las Naciones/ the Marketing of Nations: Una Aproximacion Estrategica a La Creacion De La Riqueza Nacional/ a Strategic Approach to ... / State and Society) (Spanish Edition)
Best Price: $42.81
El más importante gurú del marketing mundial, Philip Kotler, se une esta vez a los...
Marketing for Hospitality and Tourism (2nd Edition)Marketing for Hospitality and Tourism (2nd Edition)
Best Price: $18.88
Watch out for those sellers that have a very high satisfaction rate, i think its mostly sellers...
El marketing de servicios profesionales / the Marketing of Professional Services (Spanish Edition)El marketing de servicios profesionales / the Marketing of Professional Services (Spanish Edition)Marketing: An Introduction [Annotated Instructor's Edition]Marketing: An Introduction [Annotated Instructor's Edition]
Best Price: $75.00
Principles of Marketing, Fourth Canadian EditionPrinciples of Marketing, Fourth Canadian Edition

BUS 533 Marketing Management Second Custom Edition (Strayer University Second Custom Edition, Second Custom Edition)BUS 533 Marketing Management Second Custom Edition (Strayer University Second Custom Edition, Second Custom Edition)
Best Price: $0.99
Marketing 3.0: From Products to Customers to the Human SpiritMarketing 3.0: From Products to Customers to the Human Spirit
Best Price: $12.90
First off, I am new to the marketing world in the sense that I haven't been studying it for...
Marketing: AND Electronic Marketing and the InternetMarketing: AND Electronic Marketing and the Internet
For undergraduate or graduate courses in marketing. This new edition has been completely updated...
Marketing- Management. Analyse, Planung und Verwirklichung.Marketing- Management. Analyse, Planung und Verwirklichung.Kotler On MarketingKotler On Marketing
This review can give you a brief understanding of what you will be digesting from a book from a...

Marketing Management (Analysis, planning, and control)Marketing Management (Analysis, planning, and control)Marketing 3.0: From Products to Customers to the Human SpiritMarketing 3.0: From Products to Customers to the Human Spirit
Understand the next level of marketing The new model for marketing- Marketing 3.0 -treats...
Marketing Management: An Asian Perspective (2nd Edition)Marketing Management: An Asian Perspective (2nd Edition)
Best Price: $50.50
Seeking a textbook with a combination of mainstream theories and indigenous focuse has been a...
BlackboardBlackboardMarketing Management: CanadianMarketing Management: Canadian

Marketing: An Introduction (9th Edition)Marketing: An Introduction (9th Edition)
Best Price: $51.94
I had to purchase this book for a marketing class. The price was great, but the copy that was...
Marketing: An Introduction, Student Value Edition (10th Edition)Marketing: An Introduction, Student Value Edition (10th Edition)
Best Price: $80.99
The book was in perfect condition however instead of getting a book i received it in manuscript...
Value Pack: Principles of Marketing - EValue Pack: Principles of Marketing - E
Principles of Marketing, Third European Edition provides both students and lecturers with a...
Los 80 Conceptos Esenciales De (Spanish Edition)Los 80 Conceptos Esenciales De (Spanish Edition)
Best Price: $56.68
Marketing Management: An Asian Perspective - 5th EditionMarketing Management: An Asian Perspective - 5th Edition
Best Price: $78.01
Actually this book recommended by Prof. in my MBA class, I think its very good book to...

Direccion de Marketing-Pack-Marketing y Beneficios (Spanish Edition)Direccion de Marketing-Pack-Marketing y Beneficios (Spanish Edition)Attracting Investors: A Marketing Approach to Finding Funds for Your BusinessAttracting Investors: A Marketing Approach to Finding Funds for Your Business
Marketing guru Philip Kotler shows entrepreneurs how to market their companies to investors How...
Principles of Marketing (14th Edition)Principles of Marketing (14th Edition)
Learn how to create value and gain loyal customers.   Today?s marketing challenge is...
Rethinking Marketing: Sustainable Market-ing Enterprise in AsiaRethinking Marketing: Sustainable Market-ing Enterprise in Asia
The objective of this book is to offer a fresh perspective to entrepreneurs and business...
Principles of Marketing 8th Canadian EditionPrinciples of Marketing 8th Canadian Edition

Marketing: An IntroductionMarketing: An Introduction
Best Price: $90.94
Hi, my name is Banggajam Velayudham. Currently I am pursuing an ABE business management course....
Corporate Social Responsibility: Doing the Most Good for Your Company and Your CauseCorporate Social Responsibility: Doing the Most Good for Your Company and Your Cause
Best Price: $19.19
This is an enlightening book on corporate social responsibility by knowledgeable authors. As a...
   
Book Subjects
Philip Kotler Books: