Pop!: Stand Out in Any Crowd
by Sam Horn
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Book Summary Information
Author: Sam HornEdition: Hardcover
Audio: English (Published)
Format: Bargain Price
Published: 2006-09-05
ISBN: N/A
Number of pages: 256
Publisher: Perigee Trade
Book Reviews of Pop!: Stand Out in Any Crowd
Book Review: Sam Rocks
Summary: 5 Stars
Sam Rocks!
I saw Sam speak at Mark Victor Hansen's Mega Speaking Event and I can tell you, she knows how to captivate an audience. Sam has a genuine style that comes across as sincere, professional, and experienced.
If you've never seen her speak, you're missing out. Sam delivers on content, humor, and info that each of us wants. She helps people re-evaluate their thinking in order to connect in a personal way with your audience by re-creating statements for personal branding.
Sam will teach you how to be creative in away that's practical. Pop is not about hype, it's about bringing your message to your people in a way that is unique and powerful at the same time.
I found that POP is for anyone who wants an edge over the competition because it's not about cheesy tactics to woo people, it's more about reaching people with the essence of who you are and transforming it in a punchy way in order to attract people to what you are selling/marketing.
I recommend it because it's valuable for people wanting to cut to the chase and grab the gems.
Summary of Pop!: Stand Out in Any Crowd
Why do some ideas break out and others fade away? What causes people to become so excited about a product that they can?t wait to tell their friends? How can an idea be communicated so that it catches fire in people?s imaginations?
Popular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process?POP! (Purposeful, Original, Pithy)?to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers? imaginations.
Popular author, consultant, and workshop leader Sam Horn identifies what makes an idea, message, or product break out, and presents a simple and proven process?POP! (Purposeful, Original, Pithy)?to create one-of-a-kind ideas, products, and messages that pop through the noise, off the shelf, and into consumers? imaginations.
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