Real Estate Rainmaker: Guide to Online Marketing

Real Estate Rainmaker: Guide to Online Marketing
by Dan Gooder Richard

Real Estate Rainmaker: Guide to Online Marketing
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Book Summary Information

Author: Dan Gooder Richard
Edition: Hardcover
Audio: English (Original Language); English (Unknown); English (Published)
Published: 2004-03-02
ISBN: 0471472239
Number of pages: 336
Publisher: Wiley

Book Reviews of Real Estate Rainmaker: Guide to Online Marketing

Book Review: Great information for the modern Realtor
Summary: 5 Stars

Dan Gooder Richard begins by explaining that the Internet is a tool to selling homes, not a method of selling homes. It's another tool for marketing, branding, communicating, growing your business and much more.

It can be for lead generation, follow-up and every Realtor must master it to survive the shifting marketplace (see Gary Keller's SHIFT: How Top Real Estate Agents Tackle Tough Times (PAPERBACK) (Millionaire Real Estate)).

This is a must-read book for any real estate agent!

Summary of Real Estate Rainmaker: Guide to Online Marketing

Learn the new rules of real estate marketing!

Old rule: Your website is all about you.
New rule: Your website is all about the customer.

Old rule: Online advertising will surpass offline advertising.
New rule: Integrated offline and online advertising wins every time.

Old rule: Delivering leads is the only job for a website.
New rule: The best websites deliver leads and customer service.

These are just some of the new rules of online marketing that you'll find in this helpful, hands-on guide. In the REAL ESTATE RAINMAKER? Guide to Online Marketing, Dan Gooder Richard offers new solutions and proven ways to use the Internet to drive your real estate business. Whether you're a novice or a veteran real estate pro, you'll find all the cutting-edge online strategies you need to design and implement your own effective, profitable marketing strategy--with practical guidance on building a unique online brand with web domains, websites, and e-mail marketing strategies. Full of real-world examples and straightforward guidelines, the REAL ESTATE RAINMAKER? Guide to Online Marketing will help you generate more leads and more business than you ever thought possible!

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