Velocity: From the Front Line to the Bottom Line

Velocity: From the Front Line to the Bottom Line
by Dale Pollak

Velocity: From the Front Line to the Bottom Line
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Book Summary Information

Author: Dale Pollak
Edition: Hardcover
Audio: English (Unknown); English (Original Language); English (Published)
Published: 2008-01-01
ISBN: 0976009579
Number of pages: 144
Publisher: New Year Publishing

Book Reviews of Velocity: From the Front Line to the Bottom Line

Book Review: Outstanding!
Summary: 5 Stars

This book takes a far different approach to the used vehicle business than I expected. Dale analyzes the U/C department with the same approach a skilled stocks and commodities broker would use, data and "return on investment" principles. Not only is it refreshing to find material on the retail automobile business, but Dale's innate intelligence and experience in the trenches really shines through with each and every page of this thought provoking book.
Moreover, if I was a store owner or GM, this book of Dales' would be required reading for all department managers, not just the U/C manager-he intertwines the book into all facets of the retail dealership. I've already recommended this book to some of my dealer friends only to find out they have read it and are applying the principles, successfully, in their daily business regimen.
Kudos to you Dale and I look forward to your next book.
Stephen Conley

Summary of Velocity: From the Front Line to the Bottom Line

In Velocity: From the Front Line to the Bottom Line, retail automotive expert Dale Pollak reveals how dealers in today's pre-owned automotive marketplace can shift out of low gear toward accelerated profits. Today's dealers are facing increased competition brought on by Internet shopping. Pollak delivers a gut check to dealers employing traditional used car disciplines while revealing new strategies that turn money-losing departments into profit-generating winners. "The used vehicle marketplace is less giving and less forgiving than it's ever been before. Astute, investment-minded management processes are essential for today's dealers to survive and thrive," says Pollak.

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