Wikinomics: How Mass Collaboration Changes Everything

Wikinomics: How Mass Collaboration Changes Everything
by Anthony D. Williams, Don Tapscott

Wikinomics: How Mass Collaboration Changes Everything
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Book Summary Information

Author: Anthony D. Williams, Don Tapscott
Edition: Hardcover
Audio: English (Unknown); English (Original Language); English (Published)
Published: 2008-04-17
ISBN: 1591841933
Number of pages: 368
Publisher: Portfolio Hardcover

Book Reviews of Wikinomics: How Mass Collaboration Changes Everything

Book Review: overlong, cliche-ridden, with many ideas to consider
Summary: 3 Stars


I listened to this on CDs instead of turning pages.

It might be better as a book; it would be easier to skim.
The book is organized in chapters, sections, and subsections,
but I do not know how deep the outline goes. Chapters are
numbered and named, but the more detailed portions have
names only. The narrator is good, but he can not reveal
the level of the topic in the outline, so you can skip
parts you suspect will only add another example of a point
already made.

The book is too long, at 11 CDs. I suspect 4 to 6 could
deliver all the worthwhile material.

Other reviewers have noted a profusion of "consultantese."
Much of it is blather. The favorite word is eco-system.
The authors can talk of yours, each of your competitors,
each of your suppliers, and each of your customers, all in
the same sentence, with each eco-system being different.

There is also a lot of integration, all of it seamless.
A person that can help you is "the uniquely qualified mind"
and there are thousands of them. Those were the ones that
annoyed me most. Other readers will focus on other cliches.

The book contains many examples of organizations using the
principles of openness, "peering", colaberation,...
Some have enough history that they appear to be long term
success stories. Some show promising signs of success.
Others might or might not make it, but the authors know
they will.

The authors seem to think they have found the next big thing,
and businesses, even all organizations, better get on
board or they will be left behind, in the dust, doomed to
failure, in the dustbin of history.

In spite of the flaws, there are probably several hundred,
or thousand, successes that could be triggered by one of
the insights in this book.

Summary of Wikinomics: How Mass Collaboration Changes Everything

An updated edition of the national bestseller?now with a new introduction and a new chapter

Today, encyclopedias, jetliners, operating systems, mutual funds, and many other items are being created by teams numbering in the thousands or even millions. While some leaders fear the heaving growth of these massive online communities, Wikinomics proves this fear is folly. Smart firms can harness collective capability and genius to spur innovation, growth, and success.

A brilliant guide to one of the most profound changes of our time, Wikinomics challenges our most deeply-rooted assumptions about business and will prove indispensable to anyone who wants to understand competitiveness in the twenty- first century.

Based on a $9 million research project led by bestselling author Don Tapscott, Wikinomics shows how masses of people can participate in the economy like never before. They are creating TV news stories, sequencing the human genome, remixing their favorite music, designing software, finding a cure for disease, editing school texts, inventing new cosmetics, or even building motorcycles. You'll read about:
? Rob McEwen, the Goldcorp, Inc. CEO who used open source tactics and an online competition to save his company and breathe new life into an old-fashioned industry.
? Flickr, Second Life, YouTube, and other thriving online communities that transcend social networking to pioneer a new form of collaborative production.
? Mature companies like Procter & Gamble that cultivate nimble, trust-based relationships with external collaborators to form vibrant business ecosystems.

An important look into the future, Wikinomics will be your road map for doing business in the twenty-first century.

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